How have the cable programming and delivery companies responded to the internet?
The television industry is also striking back by embracing the internet as another delivery system for its content. Television broadcast networks such as NBC Universal, Fox, and CNN have put the shows on their own websites. NBC Universal, News Corp and ABC Inc. had set up Hulu.com in march 2007. Hulu.com is a website that offering streaming video of television shows and movies from NBC, Fox, ABC, and other different channels.
What competitive forces have challenged the television industry? What problems have these forces created?
Internet appear to be playing an increasingly important role in television business strategy than it has in the past. Youtube, which start up in February 2005, quickly became the most popular video sharing website in the world. Television is starting to losing viewers to the internet streaming of television programming. The advertisers and viewers is change to use for the internet as delivery system for content which keep the television industry lose revenue.